Merch as bold as
the brand.
How Quality First built a high-energy apparel and event-merch program for Prime — gear athletes and fans actually want to wear.

A viral brand needs merch that keeps up.
Prime exploded into a household name, and their merch had to match the hype. They came to Quality First for performance apparel and event gear that looks as bold as the brand and holds up drop after drop.
- Performance-grade tees, jerseys & headwear
- Consistent branding for retail & activations
- Fast reorders to keep up with viral demand
The full apparel lineupFrom brief to gear people actually wear.
The challenge
Explosive demand meant merch had to scale fast — high-quality, on-brand, and ready whenever a drop or event hit.
What we delivered
One partner for it all: screen-printed and embroidered tees, jerseys, caps, and bucket hats, plus turnkey event kits — color-matched and reorder-ready.
The result
A merch engine that keeps pace with the brand — strong sell-through at events, fast restocks, and gear fans line up for.
Merch that keeps up with the hype.
A look at the gear.
From performance tees to event kits — a sample of the program.
Performance tees
Embroidered caps
Embroidered polos
Branded hoodies
Event & gym crew“The gear moves as fast as we do. Quality First keeps us stocked, on-brand, and ahead of every drop.”
Explore more results.
See how other Kentucky businesses grew with branded apparel.
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